Search Results for: brand marketing

Looking for CMOs in need of marketing and media partners? Check out 20 senior marketing hires likely to invest in media and marketing services this year.....

Looking for CMOs in need of agency services? Check out 20 senior marketing hires likely to shake up agency rosters....

Just recently, the internet was flooded with information on WhatsApp, revamping its privacy policy. A lot of noise was also created on learning about WhatsApp’s ultimatum that spoke about “sharing...

BrandMaker, a global provider of MRM (Marketing Resource Management) and marketing operations software, announced an OEM (Original Equipment Manufacturer) partnership with leading integration platfor...

Verizon introduced a new feature-‘View Time Optimization’ that claims to increase the email open rate by 50%. The feature will help brands in sending emails right when the consumers are engaged wi...

Social Media is becoming an influencer marketplace not just for major players but even for the mid-range players. Recently a social media enthusiast with over 10,000 followers received a curling wand ...

Highlights: B2B marketing frequently uses targeted campaigns that focus on specific markets, industries, or internal decision-makers Other businesses or organizations are typically the primary...

Highlights: With the help of B2B marketing attribution, you can track the channel’s performance and understand what actually drives the business. Attribution recognizes the messages and chan...

Highlights: Businesses can build a community of followers that frequently interact with their brand on social media and other platforms by producing intriguing content. It is anticipated that ...

Highlights: A new generation of zero-party data helps to build long lasting customer relationship and improve customer experience. In 2020, Forrester coined the term zero-party data. Zero-part...