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What is SMS Marketing in the Modern Mobile Age
Insights Desk
Feb 21, 2024
Highlights: When engaging in SMS marketing, categorize your audience according to their preferences and purchasing behaviors. Utilize tools to automate this process, guaranteeing that your messag...
Top Reasons to Consider Marketing Automation
Insights Desk
Nov 02, 2022
Highlights: According to Statista, the top three benefits of marketing automation, as ranked by sales and marketing professionals and executives, are as follows: time savings on repetitive work (...
The Definitive Guide to Marketing Metrics and Analytics _PAI_
Research Desk
Apr 24, 2021
How marketing metrics and analytics can benefit you The role of marketing is constantly evolving, and more than ever, marketing has to prove its impact on the success of the business. With increa...
The Definitive Guide to Marketing Automation _MPG_
Research Desk
Apr 24, 2021
How can marketing automation benefit you? Marketing automation allows businesses to save time and money, measure and optimize marketing investments, and grow revenue faster. According to our benchm...
The Art of ABM: A Strategic Guide to Account-Based Marketing
Research Desk
Feb 04, 2021
Account-based marketing (ABM) isn't a new concept in B2B. So why are marketers still debating the ABCs of ABM? There are two main reasons: No two ABM programs look alike.ABM is a targeted appr...
The Equation of Influencer Marketing and Brand Visibility
Insights Desk
Jan 28, 2021
Just recently, the internet was flooded with information on WhatsApp, revamping its privacy policy. A lot of noise was also created on learning about WhatsApp’s ultimatum that spoke about “sharing...
Next-LevelVideo Marketing
Research Desk
Nov 30, 2020
Regardless of the type of content you create, it won’t get the job done if buyers aren’t engaged. That’s where video stacks up extremely well against all other content formats. More than one-thi...
Perkuto Launched a Pre-tested Marketing Operations Acceleration Program
Insights Desk
Oct 13, 2020
Perkuto, the top-rated Marketo operations agency, announced its SCORE Architecture, which comprises pre-tested marketing operations acceleration programs. The modern SCORE Architecture, capitalizing...
Part 1: Social Media Marketing Guide for Dummies
Insights Desk
Oct 13, 2020
I don’t think I need to tell you how big social media is – the king of the internet! Social media is one of the current trends that mesmerizes the globe’s overall population from young to old...
However Advance Technology Turns, Referral Marketing Will Never Dust Away
Insights Desk
Sep 01, 2020
Everyone knows the power of word-of-mouth advertising. A person doesn’t tend to believe unless he experiences himself or hears about it from his colleague or any trusted sources about any particular...
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