Customers in every industry expect personalized experiences. And research shows they reward those who deliver – organizations achieve an average of 16% conversion uplift in a single year with personalization.
What do you need to deliver personalized experiences?
Get our white paper, “UX4CX: User Experience guidelines to design for the Sitecore Customer Experience platform,” to find out. From the specific roles and skills your personalization team needs to the nitty-gritty of designing your personalization program, discover UX design best practices for personalization:
- Why (a little) friction is needed
- How to find your who, what, why, and where
- Planning best practices, and more