Customer Engagement Whitepapers

six cloud strategies for modernizing retail

Sponsored by: Microsoft Published By: Research Desk Released: Feb 13, 2020

The rules of engagement have changed, but many retailers are still playing by the rules of 60 years ago. Shoppers have more information. Online shopping is easier than ever. Now going to the store to ...

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modernize retail customer engagement with apis

Sponsored by: MuleSoft Published By: Research Desk Released: Jan 24, 2020

eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences – 63% of customers today would switch brands for a better connected experience, ...

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planning the key to success

Sponsored by: Ingenico Published By: Research Desk Released: Dec 10, 2019

For online retailers there has never been a better time to engage consumers to reach peak sales days, especially for customers who are cross-border shopping. If the customer experience is good, consum...

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bundled customer interest digital advertising media and html5

Sponsored by: Intel Published By: Research Desk Released: Nov 06, 2019

When asked which generation of customers will visit in-patient shops more than once a week, you're probably thinking, "The Baby Boomers". In this case you are wrong. As quoted in a recen...

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the future of customer engagement

Sponsored by: LogMeIn + Bold360 Published By: Research Desk Released: Oct 24, 2019

Before the 1990s, everything companies knew about their customers was stored in one or more central locations: lists, spreadsheets, or databases. Only a limited number of people had access to the data...

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draw up deep waters: 7 steps to creating a customer-first culture

Sponsored by: Adobe Published By: Research Desk Released: Oct 14, 2019

In order to succeed in today’s digital world, you need to “draw up” the data that makes those assets most useful to your customers, creating “customer-first” experiences that put their needs...

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the enterprise guide to surviving extinction: why customer experience is the single most ...

Sponsored by: Usermind Published By: Research Desk Released: Jul 18, 2019

It is no secret that markets are changing. Customers today care less about corporate brand marketing and long-term institutional presence. Instead, they are making buying decisions based on new compet...

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the golden record: advancing identity resolution capabilities

Sponsored by: RedPoint Global Published By: Research Desk Released: Feb 27, 2019

Brands are competing on CX. This requires hyper-personalized, real-time omnichannel experiences, but that’s impossible without starting at the beginning: identity resolution. Identity resolution is ...

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3 ways to get smart with contact center training

Sponsored by: Serenova Published By: Research Desk Released: Feb 19, 2019

A customer's only interaction with a company is often through the contact center, and in most cases, it's to resolve an issue. While quick resolution is critical, it's vital for brands to deliver a go...

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contact centers: the moment of truth for your brand

Sponsored by: Serenova Published By: Research Desk Released: Feb 19, 2019

How does customer service impact someone's decision to buy – or not buy – from your company? We commissioned independent technology market research specialist Vanson Bourne to get to the bottom of...

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