Be the Best: Defining Exceptional Channel Incentive Programs

Be the Best: Defining Exceptional Channel Incentive Programs

Maritz
Published by: Research Desk Released: Jan 23, 2025

Exceptional channel incentive programs aren’t just about flashy rewards or sleek platforms – they’re about delivering what partners really value. So, how do you know what separates a forgettable program from one that stands out and drives results?

Maritz recently conducted a comprehensive market study to explore the state of channel incentives. We surveyed hundreds of channel program participants and uncovered key insights into the pitfalls of poorly designed programs and the elements that make a truly impactful incentive experience.