All Whitepapers | MarTech Demand

The Path to a Thinking Supply Chain

the path to a thinking supply chain

Published By: Research Desk Released: Feb 07, 2020

IDC believes the supply chain must become "thinking," one that is intimately connected to disparate internal and external data sources such as social sentiment and the IoT, enabled with comprehensive ...

The Cognitive Revolution: Coming to Transform Your Business Network

the cognitive revolution: coming to transform your business network

Published By: Research Desk Released: Feb 07, 2020

Do you have a competitive advantage? B2B Integration is viewed as a competitive differentiator for best-in-class companies and by 2020, 50% of all business software will incorporate AI technology*. ...

The Ultimate Guide to Customer Reviews for Travel, Tourism and Leisure Brands

the ultimate guide to customer reviews for travel, tourism and leisure brands

Published By: Research Desk Released: Feb 07, 2020

The Ultimate Guide to Customer Reviews for Travel, Tourism and Leisure Brands Online reviews are the third-most important consideration for choosing a travel brand— and they are rapidly moving up...

How to Attract More Hungry Customers to Your Locations (Free E-Guide)

how to attract more hungry customers to your locations (free e-guide)

Published By: Research Desk Released: Feb 07, 2020

How to Attract More Hungry Customers to Your Locations. Today's most important food and beverage marketing strategy. Long gone are the days when marketing and brand teams could rely on a linear cus...

The Reputation Management Revolution

the reputation management revolution

Published By: Research Desk Released: Feb 07, 2020

The Reputation Management Revolution: A Global Benchmark Report People overwhelmingly still purchase from local stores… Almost half of all online searches are for locations nearby and 76% of t...

The Relevancy Ring ESP Buyer’s Guide 2019

the relevancy ring esp buyer’s guide 2019

Published By: Research Desk Released: Feb 06, 2020

Adobe earned universally high customer satisfaction marks in virtually all areas that The Relevancy Group Measures. Each year, The Relevancy Group publishes “The Relevancy Ring,” a quantifiable...

The Marketing Value of Marketing Automation

the marketing value of marketing automation

Published By: Research Desk Released: Feb 06, 2020

This report details the capabilities that can help improve efficacy of marketing efforts and share results with leaders, With marketing automation, you can accomplish a lot: Manage prospects by c...

Connecting with people across their every dimension

connecting with people across their every dimension

Published By: Research Desk Released: Feb 06, 2020

Embracing human complexity, by using it to enrich content and amp; delivery instead of viewing it as an obstacle, is the key to successful cross channel campaigns. WHY SHOULD THE TARGET AUDIENCE C...

Automate Performance with Marketing Automation

automate performance with marketing automation

Published By: Research Desk Released: Feb 06, 2020

Your checklist to choosing the right marketing automation solution Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines, automates, and measure...

How Retail Can Capture The Digital Customer

how retail can capture the digital customer

Published By: Research Desk Released: Feb 06, 2020

Retail is struggling. Stuck in the past, it relies on old methods to draw customers to stores, and oftentimes is afraid of new technologies — even though it’s clear how to get the fundamental, pro...

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