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MarTech industry
Mastering B2B Content Syndication: A Guide for CEOs
Insights Desk
Dec 08, 2023
Highlights: For B2B marketers, B2B content syndication is a potent tool to broaden audience reach, enhance brand exposure, and drive leads. Rather than swiftly redirecting syndication leads to...
B2B Content Syndication Marketing: Strategies for Modern Marketing
Insights Desk
Dec 07, 2023
Highlights: Integrating intent data signals like search data, firmographic data, engagement data, and technographic data refine your target audience. For a paid syndication endeavor, meticulou...
Artificial Intelligence in CRM – Unleashing Transformational Power
Insights Desk
Aug 01, 2023
Highlights: Embracing AI-driven CRM solutions unlocks boundless opportunities for organizations, enabling them to stay ahead of the curve and excel in customer-centric transformations. AI-powe...
Ad Management Software – Significance and Advantages
Insights Desk
Jun 10, 2023
Highlights: Ad management software includes tools for designing ads, options for targeting and segmenting audiences, control of budgets and bids, as well as analytic and reporting capabilities. ...
Innovative B2B Marketing Strategies: Moving Beyond Conventional Approaches
Insights Desk
May 20, 2023
Highlights: B2B marketing frequently uses targeted campaigns that focus on specific markets, industries, or internal decision-makers Other businesses or organizations are typically the primary...
Promising Content Marketing Trends for 2023
Insights Desk
May 08, 2023
Highlights: Businesses can build a community of followers that frequently interact with their brand on social media and other platforms by producing intriguing content. It is anticipated that ...
Top Reasons to Consider Marketing Automation
Insights Desk
Nov 02, 2022
Highlights: According to Statista, the top three benefits of marketing automation, as ranked by sales and marketing professionals and executives, are as follows: time savings on repetitive work (...
Harness the Power of Multichannel Customer Experience-II
Insights Desk
Sep 21, 2022
Highlights: Online visibility in the contact center has many benefits: Higher customer satisfaction and retention, lower customer churn, higher first-call resolution rates, and lower costs. W...
Bridge the Multichannel Customer Experience Gap
Insights Desk
Sep 19, 2022
Highlights: Omni-channel customer experience gap results in issues such as poor problem resolution, lower first-call resolution rates, and unsatisfied customers. Only a few organizations have ...
Selling the Value of a B2B Digital Transformation Successfully Pt.2
Insights Desk
Sep 09, 2022
Highlights: When you upgrade your commerce system, you will be able to engage customers in delightfully new ways, opening the door to higher site traffic, higher conversion rates, and more enorm...
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