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customer relationship management
How Brand Extensions Can Fuel Explosive Growth
Insights Desk
Apr 22, 2024
Highlights: The brand extension lets you introduce new products or categories under your trusted brand name, reaching your existing customers and attracting new ones. Successful brand extensio...
A Guide to Perfect SMS Marketing Campaigns
Insights Desk
Mar 08, 2024
Highlights: Each SMS should include a distinct and persuasive call to action (CTA) that clearly instructs customers on the specific actions you desire from them. Ensure each SMS reflects your ...
Order-to-Cash Process: A Comprehensive Step-by-Step Guide
Insights Desk
Feb 02, 2024
Highlights: The steps of the O2C cycle encompass the initiation of a customer’s purchase and navigating through the complete order processing system. A smooth O2C process guarantees punctual...
The Strategic Benefits of Influencer Marketing to Maximize Growth
Insights Desk
Jan 30, 2024
Highlights: The integration of influencer marketing into your SEO strategy proves advantageous by expanding your audience reach and lifting your search engine rankings. Influencer marketing no...
Social Media Trends 2024 for Effective Marketing
Insights Desk
Jan 16, 2024
Highlights: Social media isn't just a megaphone anymore. It's a two-way street where businesses can engage with customers, colleagues, and the online community at large, collecting real-time feed...
A Thorough Guide to Conversational Marketing
Insights Desk
Jan 15, 2024
Highlights: In contrast to traditional methods centered on rapid sales, conversational marketing puts the customer first. Conversational AI, such as chatbots or email responses, aids in catego...
The Dynamics of Digital Transformation in Retail
Insights Desk
Dec 22, 2023
Highlights: Technologies like big data, smart algorithms, analytics, mobile apps, location-based services, the Internet of Things, and blockchain contribute significantly to transforming various ...
A Comprehensive Study of Search Algorithms
Insights Desk
Nov 17, 2023
Highlights: The search engine algorithm seeks to ascertain the content’s relevance by analyzing the user’s search intent. It is a set of computational techniques employed by search engines...
How to Select a Suitable Community Engagement Platform for Your Business
Insights Desk
May 21, 2023
Highlights: Collaboration platforms usually contain communication tools like instant messaging, chat rooms, and message boards dedicated to certain projects. It is feasible to organize and mon...
Innovative B2B Marketing Strategies: Moving Beyond Conventional Approaches
Insights Desk
May 20, 2023
Highlights: B2B marketing frequently uses targeted campaigns that focus on specific markets, industries, or internal decision-makers Other businesses or organizations are typically the primary...
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