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The Power of Digital Transformation in Enhancing CX
Insights Desk
May 02, 2023
Highlights: The effects of digital transformation on customer experience are far-reaching and manifest in numerous ways. Companies that successfully undergo digital transformation can gain a c...
Top Reasons to Consider Marketing Automation
Insights Desk
Nov 02, 2022
Highlights: According to Statista, the top three benefits of marketing automation, as ranked by sales and marketing professionals and executives, are as follows: time savings on repetitive work (...
The Digital Marketer’s Guide to Contextual Insights and Trends
Insights Desk
Aug 22, 2022
Highlights: The increasing agency and brand budgets call for actionable insights and customized technology to drive strategic planning. Contextual intelligence examines every possible page in...
Zero-Party Data a New Way of Marketing – Higher Customer Experience
Insights Desk
Aug 18, 2022
Highlights: A new generation of zero-party data helps to build long lasting customer relationship and improve customer experience. In 2020, Forrester coined the term zero-party data. Zero-part...
Kraus Marketing Delivers 5 Prong Strategic Approach for Digital Marketing
Insights Desk
Apr 27, 2021
Kraus Marketing, a leading branding, web design, and digital marketing company based out of Tampa, Florida, recently broke the news about discovering the code to running successful campaigns with the ...
The Definitive Guide to Marketing Automation _MPG_
Research Desk
Apr 24, 2021
How can marketing automation benefit you? Marketing automation allows businesses to save time and money, measure and optimize marketing investments, and grow revenue faster. According to our benchm...
Prism Digital Appointed Digital Marketing Service Provider for Morozoff Gulf
Insights Desk
Jun 25, 2020
The Japanese confectionery brand Morozoff Gulf has appointed Prism Digital, a leading digital marketing agency in Dubai, for digital marketing services. A report states that Prism Digital has won the ...
Email Week 2020: Explore in Detail What are the Fundamentals of Email Marketing
Insights Desk
Jun 10, 2020
“Email has an ability many channels don’t: creating valuable, personal touches—at scale.” David Newman Let us find out how. 2020, a year where the devastation is out of control with nat...
Know Your Customers Better with Salesforce Einstein
Insights Desk
Apr 23, 2020
Marketing departments are often understaffed and overworked. There are ample things to manage everyday, such as moving data, doing valuable daily research, deploying updated content, running a campaig...
Reimagining the Advertising Industry
Research Desk
Mar 18, 2019
The digital transformation of the advertising industry continues to push advertising revenues and industry mergers to new heights. Winners are experiencing extraordinary revenue growth based on multid...
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