B2B Embraces Its Omni-channel Commerce Future

B2B Embraces Its Omni-channel Commerce Future

Forrester
Published by: Research Desk Released: Jan 15, 2019

The new Forrester study reveals that 69% of B2B sellers say their ideal ecommerce solution uses a SaaS approach. Learn how 315 global ecommerce leaders are meeting their customers across all touchpoints.

Read the commissioned study for key B2B findings from the latest data including:

● Omnichannel strategies begin and end with the customer
● B2B sellers need to optimize their omnichannel selling solutions
● B2B sellers strongly prefer integrated software-as-a-service (Saas) solutions