All Whitepapers | MarTech Demand

Mind the Gap on Your DX Journey

mind the gap on your dx journey

Published By: Research Desk Released: Sep 14, 2020

Research shows that 54% of organizations are still struggling with digital transformation (DX) while the remaining 46% are making digitally-determined strategic decisions. On which side of the fenc...

Digital Transformation and Tax Compliance

digital transformation and tax compliance

Published By: Research Desk Released: Sep 13, 2020

Here’s the hard truth: If you want to be taken seriously as a global competitor in 2019, you can’t rely on 20-year-old technology. Cloud is where business is headed. And if yours isn’t there yet...

Field Services Apps and the Data Management Elephant

field services apps and the data management elephant

Published By: Research Desk Released: Sep 09, 2020

How to Cleanse, Build, and Refine Your MarTech Databases

how to cleanse, build, and refine your martech databases

Published By: Research Desk Released: Aug 27, 2020

You are a data-driven marketer. Your company has invested in advanced Marketing Technologies (MarTech) such as Marketing Automation Platforms (MAP), predictive lead scoring, account based marketing, a...

How to Level Up Your Community Engagement at Every Stage

how to level up your community engagement at every stage

Published By: Research Desk Released: Aug 19, 2020

Do you have a strategy for driving user engagement within an online community? Engagement is a broad term; it can mean anything from simply clicking within the community to achieving the elite “s...

Crowdsourcing Customers

crowdsourcing customers

Published By: Research Desk Released: Aug 19, 2020

How can a modern marketer harness the power of peer social validation? The first step is to set up a branded presence in all the arenas where validation happens today: YouTube, Amazon, Facebook, Reddi...

4 best practices fueling brand to demand in b2b

Published By: Research Desk Released: Aug 18, 2020

While brand efforts and demand efforts are often handled by separate internal teams that operate in silos within any given business-to-business company, they are interconnected in the customer’s exp...

Plan to Win: Achieving Business Agility in the Age of Urgency

plan to win: achieving business agility in the age of urgency

Published By: Research Desk Released: Aug 14, 2020

Not just another eBook. Learn how leaders make better decisions, faster. Join leaders from nonprofits, manufacturing, insurance, SaaS, higher education, and other sectors who have leveraged acti...

New Survey Reveals Contactless Cards are King

new survey reveals contactless cards are king

Published By: Research Desk Released: Aug 13, 2020

Whether it’s buying gas or paying for a restaurant tab, a new consumer survey from the leading payment, identity and digital security solutions provider Entrust Datacard found that the majority of U...

The case for an online community

the case for an online community

Published By: Research Desk Released: Jul 19, 2020

Online communities are doing more than ever these days and organizations are increasingly recognizing that strategic value, with 88% of companies indicating that a community is critical to their missi...

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