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Top Reasons to Consider Marketing Automation
Insights Desk
Nov 02, 2022
Highlights: According to Statista, the top three benefits of marketing automation, as ranked by sales and marketing professionals and executives, are as follows: time savings on repetitive work (...
The Definitive Guide to Marketing Metrics and Analytics _PAI_
Research Desk
Apr 24, 2021
How marketing metrics and analytics can benefit you The role of marketing is constantly evolving, and more than ever, marketing has to prove its impact on the success of the business. With increa...
The Definitive Guide to Marketing Automation _MPG_
Research Desk
Apr 24, 2021
How can marketing automation benefit you? Marketing automation allows businesses to save time and money, measure and optimize marketing investments, and grow revenue faster. According to our benchm...
ZoomInfo’s New Partner Program to Fast-Track Sales and Marketing Strategies for Businesses
Insights Desk
Apr 13, 2021
ZoomInfo, a global name in go-to-market intelligence solutions, on March 31, 2021, broke the news about introducing the new ZoomInfo Partner Program to aid businesses to amplify their go-to-market mot...
Gorilla Corp Acquires Netherlands-based MarketingXpress
Insights Desk
Mar 08, 2021
Highlights: Gorilla Corporation recently broke the news of inking a purchase deal with MarketingXpress The acquired enterprise specializes in developing channel marketing platforms Marketi...
ChannelAssist Inc., Gorilla Corp. Join Hands to Empower Channel Sales Engagement Globally
Insights Desk
Feb 22, 2021
ChannelAssist Inc. and Gorilla Corporation recently broke the news of entering into a long-term strategic partnership to accelerate growth for both the entities in the execution of channel sales ma...
Social Media Marketing Trends to Swear by in 2021
Insights Desk
Feb 18, 2021
Want to know what’s trending! Marketing is an extremely dynamic concept, and the marketing formula is not the same for every organization. Nowadays, businesses have so many different ways at the...
Agile Marketing Transformation: Why It’s Key to Your Success
Research Desk
Feb 12, 2021
Between the worldwide global pandemic and dramatic shifts in consumer confidence, there has never been a greater need for agility in business. And this on top of an already tenuous marketing landsc...
Outcome-Based Marketing Framework: Profitable
Research Desk
Feb 12, 2021
Do you know who your brand's "movable middles" are? Companies that are successful at targeting and convincing this key segment through outcome-based marketing see 5X the advertising impact over re...
The Equation of Influencer Marketing and Brand Visibility
Insights Desk
Jan 28, 2021
Just recently, the internet was flooded with information on WhatsApp, revamping its privacy policy. A lot of noise was also created on learning about WhatsApp’s ultimatum that spoke about “sharing...
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