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Top 5 Salesforce Integration Patterns
Research Desk
Feb 14, 2020
As the leading CRM system, Salesforce can accelerate and increase sales, enhance customer loyalty, and grow marketing capabilities. But how can businesses extend Salesforce to streamline business proc...
Advertising and Marketing 101 How to Get Started
Research Desk
Nov 20, 2019
If you’re reading this, you’ve taken an important step to grow your business. You’ve decided that you need to advertise to get your business where you want it to be. Step one complete. It�...
Citrix Ready, Set and Go! Customer satisfaction, confidence and marketshare
Research Desk
Aug 22, 2019
The Citrix Ready Program brings together Citrix verified products of our partners that enhance Citrix solutions. To your customer, the Citrix Ready designation represents the confidence and trust that...
Marketing Departments Face The Challenge Of MarTech
Insights Desk
Mar 14, 2019
The adoption of marketing technologies by companies requires overcoming many challenges, such as defining a framework for collecting and using the data. A necessary passage both technologies are ...
ABM Program Success Veristor Sharpens Sales and Marketing with Purchase Intent
Research Desk
Mar 12, 2019
When Veristor Systems designs and deploys IT solutions, it does so in the spirit of collaboration. The company differentiates itself by serving as an experienced guide for clients on their paths to te...
ABM Program Success: ABM mix increases from 0% to 40% of demand generation in 6 months
Research Desk
Mar 12, 2019
FinancialForce is a cloud ERP solution backed by Salesforce. Its ERP is customized for many different use cases such as accounting, professional services automation (PSA), human capital management (HC...
Technologies are Adding Impetus to Sales Process
Insights Desk
Mar 11, 2019
Sales manager across the various industries are finding innovative ways that can keep the sales team motivated and focused even during the period of lulls. Focussing on goal can be difficult when you ...
Data-Driven Mobile Marketing: A Solution for a Result Oriented Marketing
Insights Desk
Mar 06, 2019
In the recent survey, we were able to gain insights into the impact of mobile marketing on consumer purchase choices. Almost 33 percent of the consumers said they have frequently used mobile devices t...
Marketing Operations: A Solution for Future Marketing Challenges?
Insights Desk
Mar 04, 2019
Marketing has evolved to become a much more complex theory that needs to be implemented and performed. Modern-day Marketing is considered as a combination of strategy and technology. Marketing as a so...
Combination Of Customer Experience Management (CXM) And CRM Better Solutions For Sales
Insights Desk
Jan 21, 2019
CX management or also known as customer experience management seems to in a tussle with the traditional CRM. CRM vendors such as Zoho, SAP, Oracle, and Zendesk have placed a renewed emphasis on the Cu...
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