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mobile marketing
5 Best Examples of Omnichannel Marketing
Research Desk
Apr 11, 2023
While it’s clear that an omnichannel commerce strategy is important for driving e-commerce success, it’s not always easy to know how to get started, especially when it comes to omnichannel marketi...
Agile Marketing Transformation: Why It’s Key to Your Success
Research Desk
Feb 12, 2021
Between the worldwide global pandemic and dramatic shifts in consumer confidence, there has never been a greater need for agility in business. And this on top of an already tenuous marketing landsc...
Tencent Cloud, HKTDC Partner to Launch Digital Marketing Solutions for SMEs
Insights Desk
Dec 16, 2020
Highlights: Tencent Cloud and Hong Kong Trade Development Council partner to unveil digital marketing solutions for SMEs The solution will help Hong Kong SMEs to advertise in Hong Kong and Chi...
Part 2: Social Media Marketing Guide for Dummies
Insights Desk
Oct 13, 2020
Finally, the wait is over, and here goes part 2 of SMM. In part 1, we covered the SMM basics, including what is social media, social media marketing (SMM), social media strategy, and how to conduct su...
Intercom Conferred with Conversational Marketing Innovation Award by MarTech Breakthrough
Insights Desk
Sep 29, 2020
Intercom, the Conversational Relationship Platform helping businesses build better customer relationships, has announced that it has been conferred the “Conversational Marketing Innovation” award ...
Three Do’s and Don’ts for Optimized Marketing Strategy
Insights Desk
May 14, 2020
When you think of taking your business to the next level, there is only one thing that can help–Online Marketing. The online marketing strategy or digital marketing is rapidly growing and evolving t...
Global Telecom Multichannel Marketing Strategies 2020
Research Desk
Mar 03, 2020
No industry has more incentive to adapt to today’s multichannel world than telecommunication brands. As telecom operators extend their service offerings to include streaming media, internet, and mor...
EXPERT MULTICHANNEL MARKETING STRATEGIES FOR THE TRAVEL INDUSTRY
Research Desk
Mar 03, 2020
Today’s travelers are expecting faster, smoother, and more convenient experiences, all the way from first booking to final arrival. In other words—relevance across devices is key to gaining their ...
Understanding and Selling Location-Based Marketing
Research Desk
Dec 11, 2019
Location-based marketing isn’t new, but understanding and effectively selling location-based audiences remains a challenge for most agencies and digital sales teams. Advertisers and brands are also ...
Is Social Media Marketing Integral to your B2B Content Strategy? Yes. And Here Is Why
Insights Desk
Nov 12, 2019
Today, social media activity is higher than ever, and research from Social Media Today shows that 12 new active mobile social users join every second. According to eMarketer, 67.4% of in...
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